In Poland, a clear increase in interest in new cars is visible. In the first quarter of 2025, 11 percent were recorded. Increased registration of new cars in Poland. In the first three months of this year, individual customers registered 49,429 new passenger cars, almost 5,000 more than a year ago.
“We are observing a significant increase in interest in new cars among private individuals who do not run a business. From Poland’s accession to the EU, I do not remember so many private clients on the market” – reports Kamil Makula, president of Superauto.pl.
In the opinion of Makula, if this trend persists in the following months, it will be mean a certain revolution in Polish automotive industry. “For over 20 years, Poles have been buying mainly used cars imported from the West” – reminds K. Makula.
The share of new cars in registrations is growing
Registration statistics clearly show that currently the share of new cars in registration is growing in Poland. In the first quarter of 2024, purchases of new cars made by individual customers accounted for 29 percent. market, while In the first three months of this year, this percentage increased to 36 percent.
“This is a very noticeable growth that can be a swallow of serious structural changes on the market,” emphasizes the president of Superauto.pl.
Registration of new cars in Poland in the first quarter of 2025 / Press materials
Poles are convinced by Chinese cars
Only a few years ago Chinese cars were rare on Polish roads. Today, the situation is completely different. Chinese brands are stormed by the Polish market, and according to the president of Superauto.pl, they are behind the rapid increase in the participation of new cars in the total number of registration. The perception of Chinese products, which were once thought to be cheesy and unstable, has also changed. Currently producers from China offers cars refined in terms of style and technology, while attractive at the same time.
“In the first quarter of this year, private buyers bought almost 5,000 more new cars than a year ago. For 80 percent of this increase, cars from China are responsible for this increase,” emphasizes the president of Superauto.pl.
In the first quarter of 2025, the British, and now the Chinese MG brand, which belongs to the Chinese Saic Motor group, was the most popular. From the beginning of the year to the end of March, natural persons bought almost 1,900 passenger cars of this brand. The second most -bought Chinese brand was omoda (758 cars), and the next ones are Baic and Jaecco. In total, in the first quarter, private individuals registered almost 3.9 thousand. new Cars of Chinese brands.
Registration of Chinese brands for natural persons in the first quarter of 2025 / Press materials
Why do Poles choose Chinese cars?
So what is behind the success of Chinese cars in Poland? The first reason is of course Attractive price, compared to cars of the same class of other manufacturers. The purchase of a Chinese car can give up to tens of thousands of zlotys savings. “Comparing the prices of Chinese cars to similar vehicles of popular brands, it can be said that the Chinese strive for their offer to be, depending on the model, cheaper by PLN 20-50,000”-says Oskar Jedliński, director of the market development department at Superauto.pl.
Prices of Chinese brands in Poland – examples / press materials
Other reasons why Chinese brands are becoming more and more popular among customers are:
- Rich equipment in the standard – Customers receive more functions without any subsidies.
- Modern technologies and innovations – Many models offer electric batteries that provide long range and fast charging. Extensive multimedia systems compatible with Apple Carplay and Android Auto. The offer includes autonomous functions such as parking assistant or semi -automatic driving systems.
- Good workmanship and design – In recent years, Chinese cars have undergone a real metamorphosis. The materials used for interior production are high -class, and many brands work with reputable designers from Europe and Japan, thanks to which modern body lines will catch attention.
- Quick expansion of the service network – Chinese brands invest a lot in after -sales service.
Source: superauto.pl
