Elona Musk’s political activity in Europe has not been appreciated by Europeans. President of Tesla and the close ally of Donald Trump, He sought the considerations of the European extreme right. This did not like consumers on the Old Continent and Tesla’s sale began to fall. The result of this reluctance are the lowest sales results in the first quarter of this year from 2021 in two countries (France and Sweden).
Analysts expect that data from France, Sweden and other key European markets that will be published later will provide important tips on the group’s global supplies in the first quarter, and about consumers’ attitude to the Elona Muska brand – notes Reuters.
The French and the Swedes do not want Tesla
As official data show, In March, 3157 Tesla cars were registered in Francewhile In Sweden, only 911. In the case of France, this means a decrease in sales by 36.83 percent, and in Sweden by 63.9 percent compared to March a year ago.
Sales in the whole first quarter Tesla in France fell to 6693 pcs and to 1929 cars in Sweden.
A rapid decline in the company’s sales in these two markets took place due to the long-awaited premiere of the new, medium-sized SUV, model Y.
Tesla gives the market to the Chinese
The group’s share in the French market has fallen to 1.63 percent. in a quarter ending in March. Tesla lost his position for Chinese brands, including BYD, whose total market share increased to 3.19 percent..
Reasons for Tesla’s troubles
The support that Musk gives far -right parties in Europe, including German AfD, is one of the reasons that affect Europeans’ reluctance and a decrease in the sale of Tesla cars. In response to the right -wing Musk’s activity, Marek has become the target of vandalism in many countries. In Rome, in a night fire, a Tesla salon burned down, in which 17 cars were damaged.
Tesla Takedown protests are planned all over Europe and the USA.
The political aspects of Musk’s activity are not the only reason for the decline in sales in Europe. As Reuters notes, Tesla has a smaller, aging car line, while other traditional car manufacturers and new Chinese market participants, They introduce new, often cheaper electrical models.
Source: Reuters