The sale of new Tesla cars in Great Britain and Germany fell to the lowest level in April for over two years. – He said Reuters. This is quite a surprising result, considering that in both countries, demand for electric vehicles increased, according to domestic data published on Tuesday.
Sale of Tesla in Great Britain
In the first three months of this year in Great Britain, Tesla opposed a pessimistic trend in Europe, but in April the situation changed radically. According to the agency, only 512 new Tesla cars were sold last month, compared to 1352 in April 2024, in accordance with the data of Society of Motor Manufacturers and Traders (SMMT). This means a decrease in the sale of Elon Musk cars on the islands by 62 percent. in the annual account.
As demonstrated by data from the New Automotive research group, Tesla’s share in the British EV market has dropped to 9.3 percent. with 12.5 percent a year ago.
Sale of Tesla in Germany
In Germany, the largest car market in Europe, the sale of Tesla fell by 46 percent. in terms of year to year. In April, customers in Germany bought only 885 cars of this brand, which means the fourth month of declines this year, which gives a total drop by over 60 percent. On an annual basis, according to the data of the KBA traffic agency.
Tesla also loses on other markets
According to national data from last week, the sale of electric cars Elon Musk also fell to the lowest levels for many years in other markets.
In Sweden, the sale of new Tesla cars fell by 80.7 percent in April. to the lowest level from October 2022. In the Netherlands, sales fell by 73.8 percent to the lowest level from 2022, and at Portugal was recorded by a 33 % decrease., which is a larger decrease than in the previous month.
Sale in Denmark it fell by 67.2 percent, while In France, the decrease was at the level of 59.4 percent.
The renovated model Y is to give a new impulse
Tesla is preparing to face strong competition from European and Chinese brands, introducing the renovated model Y.
On Tesla’s websites in Germany and Great Britain, it was stated that the supplies of the renovated model Y are to start in June, which means that it will pass a few months before sales data appears showing whether the modernized version has recovered customers.
Electrics are gaining popularity
According to KBA data, the overall sales of cars in Germany fell by 0.2 percent in April, while The sale of electric vehicles increased by 53.5 percent
SMMT data show that In Great Britain, the number of electric cars registration increased this month by 8.1 percent., while the total sales of cars dropped by 10.4 percent.
Tesla’s competition is growing
While Tesla loses the German market, other brands, such as Volkswagen or BY, record a gigantic increase in electricians sales. Last month, the largest European car company sold up to 2314 EV vehicles, CO means an increase in sales of vehicles on batteries by 194 percent. The sale of the Chinese brand grew even more rapidly BY, which in April recorded an annual increase in sales by 311 percent. until 1419.
Source: Reuters
