Punishment for Filip Chajzer, Dorota Rabczewska and Małgorzata Rozenek-Majdan
Office of Competition and Consumer Protection (UOKiK) He informed on Monday that the President of UOKiK imposed a total of almost half a million zlotys of penalties on Filip Chajzer, Dorota Rabczewska and Małgorzata Rozenek-Majdan for the incorrect marking of advertising materials on Instagram.
Advertising without marking
“Three influencers promoted products of various brands, without using unambiguous markings. Commercial publications were similar to neutral materials also in content and style, e.g. they suggested spontaneity of the product choice or the answer to the questions of recipients. President of UOKiK Tomasz Chróstny.
The President of UOKiK imposed on the company Filip Chajzer Warsaw media 80 895 thousand PLN penalty and ordered the internship to stop. Queen Records Dorota Rabczewska She was charged with PLN 191 523 and the order to stop practice.
While the company Małgorzata Rozenek-Majdan She received a penalty of PLN 220,67. UOKiK will emphasize that this influencer has improved its activities until the decision is issued and in the last months uses the recommended markings.
The office noted that the decisions are not final. Entrepreneurs are entitled to an appeal to the Court of Competition and Consumer Protection. (PAP)
